YouTube Marketing Training by Experts
Our Training Process

YouTube Marketing - Syllabus, Fees & Duration
Section 1: Video Editing for YouTube using Canva
- Video Mixing
 - Audio Mixing
 - Animations
 - Text Settings
 - Speed Settings
 - Searching Videos
 
Section 2: Thumb Image Settings using Canva
- Making Thumb Images
 - Making Cover Photos
 - Logo
 - Posters
 - Searching Images/Designs
 
Section 3: YouTube Channel Settings
- Channel Name & URL
 - Default Values
 - Tags
 - Cover Photo
 
Section 4: YouTube Video Settings
- Video Title, Description & Tags
 - Upload Video
 - Live Broadcasting
 - Video Settings
 
Section 5: Introduction to YouTube and video marketing
- Evolution of YouTube
 - The power of online video
 - Why YouTube SEO is important
 - Keeping up with YouTube algorithm changes
 
Section 6: Producing a Video Content Strategy
- Content creation planning & strategy
 - Producing a content calendar
 - Identifying content trends
 - What makes content “Shareable”?
 
Section 7: Publishing Videos and YouTube SEO
- Video title optimization
 - Video description optimization
 - Video Tags
 - Video thumbnails
 
Section 8: Content Curation Techniques for Higher Engagement
- The power of playlisting
 - Optimizing archive and library content
 - Passive content curation
 
Section 9: Content Distribution and Promotion
- Other content distribution platforms
 - Paid vs unpaid promotion
 
Section 10: Passive & Active Cross-promotion
- What is cross-promotion?
 - What is collaboration?
 - Active cross-promotion techniques
 - Passive cross-promotion techniques
 
Section 11: Understanding YouTube data & analytics
- Basics of YouTube Analytics
 - What is watch-time & why is it so important?
 - Understanding your audience via YouTube Analytics
 - Key metrics to track
 
This syllabus is not final and can be customized as per needs/updates
			
													
												
							
		
								
							
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